In Part Seven of the nine-part video series, Perspectives on Strengthening Small- and Medium-Sized Practices (SMPs), IFAC SMP Committee Chair Giancarlo Attolini provides ideas on staff development, including soft skills, staff evaluation, career progression, and the option of growing internally or recruiting staff. He also emphasizes the importance of accountants gaining awareness and knowledge in areas such as cloud technology, social platforms, and big data to help anticipate the needs of their clients and find solutions.
In Parts One and Two Giancarlo Attolini discussed the importance of SMEs to the global economy, the role of accountants as trusted business advisors, and the use and benefits of engagements to review historical financial statements, including relevant guidance.
In Part Three Giancarlo Attolini provides insights on new service offerings firms can provide to their small- and medium-sized entity (SME) clients.
In Part Four Giancarlo Attolini offers an international outlook on the importance of networking in building and cultivating relationships between SMPs and SMEs.
In Parts Five and Six Giancarlo Attolini discusses the IFAC Guide to Practice Management for SMPs, the concept of value pricing, and the need to embrace social media as a key marketing strategy.
In Parts Eight and Nine Giancarlo Attolini discusses an approach to managing client relationships that involves profiling clients according to four categories and identifies key practice management metrics.
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